How To Setup Facebook Conversion API
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A) Setup In General Settings
After you open CRM Pipeline, Marketing Automation or Landing Page, click the 'Settings' button (bottom left).
Scroll down and click the 'Integration & Webhook' button.
Click 'Facebook Tracking (META Ads)', then tick 'Facebook Conversion API'.
Toggle 'FB Conversion API' to On
Select the details you need to track. Then, enter the 'Pixel ID' and 'Access Token' (Pixel ID & Access Token can be obtained from your FB Ads Manager).
Click the 'Save Changes' button.
B) Setup In Form Settings
Lead Booster (CRM Pipeline): Toggle 'FB Conversion API' to On, then click Save Changes.
Form (Marketing Automation): Toggle 'FB Conversion API' to On, then click Save Changes.
Single Page (Landing Page): Toggle 'FB Conversion API' to On, then click Save Changes.
Sales Funnel (Landing Page): Toggle 'FB Conversion API' to On, then click Save Changes.
Optin Form / Collect Your Database (Landing Page): Change the status to 'Enable', then click 'Update & Publish'
Order Form / Sell Your Products (Landing Page): Change the status to 'Enable', then click 'Update & Publish'.
