> For the complete documentation index, see [llms.txt](https://tutorials.kuasa.io/getting-started/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://tutorials.kuasa.io/getting-started/kuasa-landing-page/settings/how-to-setup-facebook-conversion-api-facebook-pixel.md).

# How To Setup Facebook Conversion API / Facebook Pixel

<mark style="color:blue;">**A) Setup In General Settings**</mark>

1. After you open Landing Page, CRM Pipeline or Marketing Automation, click the 'Settings' button (bottom left).

<figure><img src="/files/mHCw0vllSQI0jurAYNDZ" alt=""><figcaption></figcaption></figure>

2. Scroll down and click the <mark style="color:blue;">**Integration & Webhook**</mark> button.

<figure><img src="/files/43ZfQcRM933ShGpLRGc1" alt=""><figcaption></figcaption></figure>

3. Click <mark style="color:blue;">**Facebook Tracking (META Ads)**</mark>

<figure><img src="/files/rBPPhVQUKyH2KA32rf8O" alt=""><figcaption></figcaption></figure>

4. Choose either <mark style="color:blue;">**Facebook Pixel**</mark> or <mark style="color:blue;">**Facebook Conversion API**</mark>, then click <mark style="color:blue;">**Set as Default Facebook Pixel**</mark>.
5. Click the <mark style="color:blue;">**+ Add**</mark> button.

<figure><img src="/files/KzVH3s5rXMPB2CCSFgxB" alt=""><figcaption></figcaption></figure>

6. If you choose Facebook Pixel, enter the Pixel ID (can get from Facebook Ads Manager), then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/S4vclp1TN7IGDcJPWy8U" alt=""><figcaption></figcaption></figure>

7. If you choose Facebook Conversion API, toggle ON the button.
8. Select the details you need to track. Then, enter the <mark style="color:blue;">**Pixel ID**</mark> and <mark style="color:blue;">**Access Token**</mark> (Pixel ID & Access Token can be obtained from your FB Ads Manager).
9. Click the <mark style="color:blue;">**Save Changes**</mark> button.

<figure><img src="/files/HBOW6zl1CaeBXK5YWRVS" alt=""><figcaption></figcaption></figure>

<mark style="color:blue;">**B) Setup In Form Settings**</mark>**&#x20;**<mark style="color:red;">**(If you use FB Conversion API)**</mark>

After completing the setup in General Settings, you need to configure the Form Settings.

1. Lead Booster (CRM Pipeline):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/ljTgJeqYzcui8FBclCcu" alt=""><figcaption></figcaption></figure>

2. Form (Marketing Automation):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/djZfY1eaBLZzQYhU0lRA" alt=""><figcaption></figcaption></figure>

3. Single Page (Landing Page):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/ripLmGSNcSxK4xjDJ2Ze" alt=""><figcaption></figcaption></figure>

4. Sales Funnel (Landing Page):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/j6dqe1Qy4IflQ92eZLaP" alt=""><figcaption></figcaption></figure>

5. Optin Form / Collect Your Database (Landing Page):
   \
   Change the status to <mark style="color:blue;">**Enable**</mark>, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Update & Publish**</mark>.

<figure><img src="/files/22IRStmWsKFVl1G6a7CZ" alt=""><figcaption></figcaption></figure>

6. Order Form / Sell Your Products (Landing Page):
   \
   Change the status to <mark style="color:blue;">**Enable**</mark>, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Update & Publish**</mark>.

<figure><img src="/files/15SoLMCsIfV3XiwagiVp" alt=""><figcaption></figcaption></figure>