# How To Setup Facebook Conversion API / Facebook Pixel

<mark style="color:blue;">**A) Setup In General Settings**</mark>

1. After you open Landing Page, CRM Pipeline or Marketing Automation, click the 'Settings' button (bottom left).

<figure><img src="/files/mHCw0vllSQI0jurAYNDZ" alt=""><figcaption></figcaption></figure>

2. Scroll down and click the <mark style="color:blue;">**Integration & Webhook**</mark> button.

<figure><img src="/files/43ZfQcRM933ShGpLRGc1" alt=""><figcaption></figcaption></figure>

3. Click <mark style="color:blue;">**Facebook Tracking (META Ads)**</mark>

<figure><img src="/files/rBPPhVQUKyH2KA32rf8O" alt=""><figcaption></figcaption></figure>

4. Choose either <mark style="color:blue;">**Facebook Pixel**</mark> or <mark style="color:blue;">**Facebook Conversion API**</mark>, then click <mark style="color:blue;">**Set as Default Facebook Pixel**</mark>.
5. Click the <mark style="color:blue;">**+ Add**</mark> button.

<figure><img src="/files/KzVH3s5rXMPB2CCSFgxB" alt=""><figcaption></figcaption></figure>

6. If you choose Facebook Pixel, enter the Pixel ID (can get from Facebook Ads Manager), then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/S4vclp1TN7IGDcJPWy8U" alt=""><figcaption></figcaption></figure>

7. If you choose Facebook Conversion API, toggle ON the button.
8. Select the details you need to track. Then, enter the <mark style="color:blue;">**Pixel ID**</mark> and <mark style="color:blue;">**Access Token**</mark> (Pixel ID & Access Token can be obtained from your FB Ads Manager).
9. Click the <mark style="color:blue;">**Save Changes**</mark> button.

<figure><img src="/files/HBOW6zl1CaeBXK5YWRVS" alt=""><figcaption></figcaption></figure>

<mark style="color:blue;">**B) Setup In Form Settings**</mark>**&#x20;**<mark style="color:red;">**(If you use FB Conversion API)**</mark>

After completing the setup in General Settings, you need to configure the Form Settings.

1. Lead Booster (CRM Pipeline):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/ljTgJeqYzcui8FBclCcu" alt=""><figcaption></figcaption></figure>

2. Form (Marketing Automation):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/djZfY1eaBLZzQYhU0lRA" alt=""><figcaption></figcaption></figure>

3. Single Page (Landing Page):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/ripLmGSNcSxK4xjDJ2Ze" alt=""><figcaption></figcaption></figure>

4. Sales Funnel (Landing Page):
   \
   Toggle <mark style="color:green;">**ON**</mark> the FB Conversion API, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Save Changes**</mark>.

<figure><img src="/files/j6dqe1Qy4IflQ92eZLaP" alt=""><figcaption></figcaption></figure>

5. Optin Form / Collect Your Database (Landing Page):
   \
   Change the status to <mark style="color:blue;">**Enable**</mark>, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Update & Publish**</mark>.

<figure><img src="/files/22IRStmWsKFVl1G6a7CZ" alt=""><figcaption></figcaption></figure>

6. Order Form / Sell Your Products (Landing Page):
   \
   Change the status to <mark style="color:blue;">**Enable**</mark>, choose the <mark style="color:blue;">**Pixel ID**</mark> and then click <mark style="color:blue;">**Update & Publish**</mark>.

<figure><img src="/files/15SoLMCsIfV3XiwagiVp" alt=""><figcaption></figcaption></figure>


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://tutorials.kuasa.io/getting-started/kuasa-landing-page/settings/how-to-setup-facebook-conversion-api-facebook-pixel.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.